October 20, 2020 | The Times of Israel | 1 minute read

With the passing of the Abraham Accord, many Israeli businesses across all manner of sectors are now actively looking at how best to enter the UAE market. Whilst much will be published on the mechanics of company formation, legal frameworks for doing business and associated matters, more important to any Israeli business, is going to be achieving a deep understanding of the UAE market and how best to achieve success in it.

The purpose of this piece is to provide insight into what it takes to be successful in the UAE and how Israeli businesses can be best prepared to enjoy long-term success.

As with all new territories, it is crucial to be aware of your new market, its business norms and the local economic, political and social climate. Consequently, the following are a number of key considerations for entering the UAE market irrespective of the business sector in which you work.

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